A game to share. An App to discover music.
You can now remix the artist you love.
OUR MISSION IS TO PROMOTE ARTISTS AND LABELS THROUGH ACTIVE USER PARTICIPATION BY OFFERING A UNIQUE CREATIVE GAME.
What drive us?
We find ourselves in a context where images and sound totally saturate us.
Every day we see on stories the cover of an album while a music track is playing, the track is heard incomplete, the cover does not follow the music. The one who has shared it may forget it all a bit later. The one who has seen it, has stayed there for at most 5 seconds, how not to click next?
What if we could involve those users in a constant generation of audio and visual content about our artists? Innex unleash the creative programming’s potential to generate better audiences through a game that links labels, festivals, creators and users.
INNEX IS AN APP, A GAME TO PLAY AT HOME WITH AND WITHOUT FRIENDS. IT’S A SHARED STORY. INNEX IS ALSO AN INTERACTIVE INSTALLATION AT A FESTIVAL, AN OBLIGATORY STOP TO PLAY WITH THE ARTISTS YOU LOVE AND ARE ABOUT TO WATCH LIVE.
Why is Innex a unique creative game?
We have created a tool that does not require previous experience, but also entertains those who already know how to remix and customize musical and visual content.
Thanks to a meticulous work of sound research, audiovisual development and programming, it manages to generate new and attractive content from a few loops and selected images.
INNEX is a cultural experience that combines gamification, personalization, innovation and audiovisual creation; it is also a platform for promotion and distribution of electronic music and avant-garde visual art that generates a scalable community of labels, artists and users.
Want to play?
Just enter Innex library and discover music labels,
choose your sound artist.
You are already in the play area, while you are remixing with
your finger you can also watch and listen to it.
An infinite loop that you modify in real time and, when you
like it, you have your unique and unrepeatable piece.
When you are ready: Record, save,
upload to your social networks, tag and share.
How to play?
1. Labels Marketplace
You will find a content platform organized into music labels where you will be able to find information about them, access their profiles and download their content packages.
2. Selection of artists associated to each label
Once downloaded, you get directly to the artists menu where you can find out about them, access their websites and, above all, start playing as soon as you have selected one of them.
3. Play Zone
While you listen to and watch an audiovisual proposal, you will be remixing and customizing it in real time, in a non-linear way, an infinite loop of sound and video on which the user will be improving their version.
It is possible to play from the more extended back end where you find individual effects, global effects and fusion modes; in this advanced form of play there are controls over a large number of effects for image and sound. You can also do it even more intuitively and directly on the front side, where you interact directly with the content in multi-touch.
As soon as you have it, record and save. The videos you export are for your stories, save them in your gallery. Tag your artist, their label and share.
INNEX IS A TOOL DEVELOPED TO MULTIPLY YOUR IMPACT BY GENERATING QUALITY AUDIOVISUAL CONTENT DESIGNED TO WORK SOCIALLY.
Why it works
- INNEX solves the constant need for promotional content linked to music releases and interesting for your audience. Better posts and stories about your music.
- Multiply the visibility and impact of your artists. Users will share it because they have done it themselves, they feel part of the creation process too.
- Engage by its usability. They will discover and remember your artist, because it’s their discovery, it’s personalization and, above all, because that’s the game.
- INNEX can promote artists from home and in your next edition, because it’s multichannel. Play on the couch, weeks before discovering your festival’s line up and play big in the activation of the festival.
Some compositions made with the different tools offered by INNEX for sound and image mixing